Select Page

Blog

A collection of thoughts on business, marketing, craft beer, and more…

Wayfair to Bring WayMore Content to Product Pages

Wayfair, one of the world's largest online destinations for the home, is finally expanding a much-awaited program to bring richer content to the products on their site. The Wayfair WayMore Premium Product Content initiative was unveiled earlier this year with the...

Tinder is the Embarrassing Data Breach Waiting to Happen

Data breaches and digital security issues have made buzz-worthy news stories for years now. Once they're announced publicly, new information always seems to rise to the surface, prolonging their newsworthiness for years. Yahoo has released new information on their...

The eCommerce Wars and the Dangers for Consumers

I start every morning reading through the Google News tech and business sections, and every morning there's a new story about something Amazon/Walmart/Target/etc. Is doing to "win" the eCommerce War. Acquisitions, same day delivery, and new merchandising programs...

Latest Posts

The eCommerce Wars and the Dangers for Consumers

I start every morning reading through the Google News tech and business sections, and every morning there's a new story about something Amazon/Walmart/Target/etc. Is doing to "win" the eCommerce War. Acquisitions, same day delivery, and new merchandising programs...

read more

Wayfair to Bring WayMore Content to Product Pages

Wayfair, one of the world's largest online destinations for the home, is finally expanding a much-awaited program to bring richer content to the products on their site. The Wayfair WayMore Premium Product Content initiative was unveiled earlier this year with the...

read more

Is “Going Online” the Solution for Benny’s?

When Benny's announced their closing earlier this year, people throughout south-east New England were shocked. A staple for automotive parts, household goods, and toys the family-owned discount chain is closing all 35 stores by the end of 2017. The prototypical...

read more

Tinder is the Embarrassing Data Breach Waiting to Happen

Data breaches and digital security issues have made buzz-worthy news stories for years now. Once they're announced publicly, new information always seems to rise to the surface, prolonging their newsworthiness for years. Yahoo has released new information on their...

read more

Can Coinhive Replace the Media Paywall?

Digital media forms have steadily been taking over the more traditional ones over the past two decades. However, digital content can be difficult to monetize, as most people are accustomed to the abundant 'free' content available to them on the internet....

read more

How Marketers Can Use Instagram’s Archive Tool

The saying 'a picture is worth a thousand words' comes to mind when thinking about marketing and Instagram. Pictures do a great job communicating a lot of information in a compact form. This could explain why many brands and businesses are seeing great engagement on...

read more

Mobile Ordering & the Consumer Experience

Before smaller brands and local, small businesses jump onto the mobile ordering trend because they feel they need to to complete, one should consider how this impacts the customer experience (CX). One could say coffee is just coffee and it doesn't matter where it...

read more

Shots Fired: Amazon Taking on QVC and Home Shopping Network

If you haven’t been paying attention to Amazon lately, besides buying Whole Foods and releasing new smart devices, today marks their third annual Prime Day; a day of epic deals in every category exclusively for Prime Members. Marketed as the Black Friday of the...

read more

Uber Discounts: Cashback on Every Ride

The Rising Cost of Uber With the increasing pressure Uber is facing to become profitable, their prices have silently been rising over the last 12 months. I remember when I could get a ride across the city on a Saturday afternoon for six or seven dollars. Everyone...

read more