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Can Coinhive Replace the Media Paywall?

Can Coinhive Replace the Media Paywall?

Digital media forms have steadily been taking over the more traditional ones over the past two decades. However, digital content can be difficult to monetize, as most people are accustomed to the abundant 'free' content available to them on the internet....

How Marketers Can Use Instagram’s Archive Tool

How Marketers Can Use Instagram’s Archive Tool

The saying 'a picture is worth a thousand words' comes to mind when thinking about marketing and Instagram. Pictures do a great job communicating a lot of information in a compact form. This could explain why many brands and businesses are seeing great engagement on...

Mobile Ordering & the Consumer Experience

Mobile Ordering & the Consumer Experience

Before smaller brands and local, small businesses jump onto the mobile ordering trend because they feel they need to to complete, one should consider how this impacts the customer experience (CX). One could say coffee is just coffee and it doesn't matter where it...

Shots Fired: Amazon Taking on QVC and Home Shopping Network

Shots Fired: Amazon Taking on QVC and Home Shopping Network

If you haven’t been paying attention to Amazon lately, besides buying Whole Foods and releasing new smart devices, today marks their third annual Prime Day; a day of epic deals in every category exclusively for Prime Members. Marketed as the Black Friday of the...

Uber Discounts: Cashback on Every Ride

Uber Discounts: Cashback on Every Ride

The Rising Cost of Uber With the increasing pressure Uber is facing to become profitable, their prices have silently been rising over the last 12 months. I remember when I could get a ride across the city on a Saturday afternoon for six or seven dollars. Everyone...

Was Yik Yak Ever Alive?

Was Yik Yak Ever Alive?

Yik Yak was never going to succeed. Yik Yak hit its peak in the fall of 2014 when I was a junior in college. At just over 2 million MAU, they were being called the next SnapChat (~80 million MAU at the time). But anonymity does not encourage growth. It encourages the...

Arist Coffee Brother Quits, Yet the Scams Continue

Arist Coffee Brother Quits, Yet the Scams Continue

UPDATE: See my guide of tips and tools for avoiding getting scammed on crowdfunding sites like Kickstarter and Indiegogo. The best part? They're all free. Since my post earlier this month about Nbition, the crowdfunding scam artists, two new stories have come to light...

There’s a Formula to the Perfect Kickstarter Scam

There’s a Formula to the Perfect Kickstarter Scam

UPDATE 3: See my guide of tips and tools for avoiding getting scammed on crowdfunding sites like Kickstarter and Indiegogo. The best part? They're all free. UPDATE 2: The Nbition website has been taken down... UPDATE: See Part 2 for the latest news on the Chiu...

Skyroc Brewery Opening in Attleboro

Skyroc Brewery Opening in Attleboro

Since the fall, I have been following and waiting for Skyroc Brewery to open in Attleboro. I first discovered them on Facebook from a post to their Kickstarter. I began to wonder recently, when is Skyroc Brewery opening? Just in time, I found they were opening in only...